Save Soil is a global response to the soil crisis. This is, first and foremost, a people’s movement which aims to inspire at least 4 billion people (60% of the world’s electorate) to support long-term government policies to revitalise soil.

Save Soil’s overarching objective is to support governments in ensuring a minimum of 3-6% organic matter is present in agricultural soil across the globe (based on regional conditions). This would make soil alive, and sustainably utilisable across agricultural lands.